Ethical Decision Making and Business Culture Lesson 5: Ethical Issues in Marketing and Technology
Activity 5: Privacy (100 points)
The Right to Privacy is central to ethical issues in information technology and the Internet.
Address the following issues concerning this concept. (100 points) (A 4-page response is
required.)
1. Discuss two (2) organizational viewpoints and two (2) personal viewpoints related to the
issues of privacy and the exchange of information.
2. Discuss Patricia Werhane’s concept of reciprocal obligation, as it applies to the
workplace.
3. Discuss the Kantian viewpoint of privacy. Which issue specifically is key to a Kantian
viewpoint? Explain.
4. How do privacy issues at the workplace raise ethical issues involving individual rights as
well as those involving utilitarian consequences?
Your Activity responses should be both grammatically and mechanically correct and formatted in
the same fashion as the Activity itself. If there is a Part A, your response should identify a Part
A, etc. In addition, you must appropriately cite all resources used in your response and
document them in a bibliography using APA style. (100 points) (A 4-page response is required.)
Grading Rubric
Please refer to the rubric on the following page for the grading criteria for this assignment.

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