Instructions: Please reply to comments in 200 words
I had no idea that Apple primarily uses word of mouth for their marketing,
rather than your typical marketing techniques such as commercials, ads,
social media, and otherwise. I myself have an iPhone, but waited until I
absolutely had to, to get a smart phone. I was perfectly fine with my flip
phone. The price you pay for an iPhone is outrageous. Fortunately I’ve
always got a deal where it wraps into my monthly bill, or I had a promo
credit sitting on my account that made it next to nothing. I would never pay
full price for one. They can range from $400 to nearly $800 depending on
the model. Your team did point out though that customers are willing to pay
more for Apple products if it means less risk is involved. That is so very
true. I am always willing to pay more if it means less hassle in the long
wrong. Still not $400-$800 for a phone, but I might pay a little more for my
tennis shoes if it means better comfort for longer. To each their own, and
that is okay. Your paper mentions relatively expensive iPhones, but doesn’t
specify what expensive means. An actual price, as I provided, may be
information viewers are looking for when reading this. Overall though, I
found this project to be a very good read.
Good job.
Keer
Buy iPhone SE – Apple. (n.d.). Retrieved
from https://www.apple.com/shop/buy-iphone/iphone-se
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