American Business Development
economy through the First World War, during the so-called boom times of the
twenties, the Great Depression, and the response of industrial America to the
needs of the Second World War.
try to show how two very different personalities, Andrew Undershaft and George
Babbitt, responded to these phenomena. Show how Babbitt, a small businessman,
perceived the economic changes, responded to them, and survived.
Undershaft, a powerful magnate, responded to these economic pressures, to what
extent such a person might have influenced events and in what ways they might
influence people with whom they come into contact.
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