Examine each of the BRIC countries to determine their projected economic growth,
country business environment and country risk. We have gathered assessments of
the Country Risk and Business Environment (Opportunity) from the Economist
Intelligence Unit database in the UMUC library. These assessments are posted as
EIU BRIC Country Assessment Ratings in Course Content.
BRIC
COUNTRIES:

• BRAZIL
• • Economist Intelligence Unit,Brazil Economy, Politics and GDP
    Growth Summary
• CHINA
• • Economist Intelligence Unit,China Economy, Politics and GDP Growth
    Summary
• RUSSIA
• • Economist Intelligence Unit,Russia Economy, Politics and GDP
    Growth Summary
• INDIA
• • Economist Intelligence Unit,India Economy, Politics and GDP Growth
    Summary

Read the rationale behind these ratings and
dig deeper by reading other EIU news stories about the political, economic,
financial, business and regulatory environments in each country.
Also, take
note of the Personal Disposable Income (PDI) available in each country as an
indicator of market size. (you will find the PDI in the 5 Year Economic
Forecast) , PDI is defined as the income households receive from firms, plus
transfer payments received from the government, minus direct taxes paid to the
government. It is the income that households have available for spending or
saving.
Post the resultant ratings for each country in a summary table
comparing the country ratings for risk, business environment (opportunity). Add
the United States to the table for comparison purposes. Include a brief summary
of the main country conditions that contribute to the ratings.
Also
create a table comparing the Gross Domestic Product (GDP), the Personal
Disposable Income (PDI), Exports (in U.S. $), and Imports (in U.S. $) for both
2011 and 2015 and calculate the amount of growth for each item.
Discuss
the following business strategy questions.

• How would you tradeoff the degree of country risk versus the business
  environment ratings, taking into consideration the market size as expressed by
  the PDI in 2015?
• How would you tradeoff the degree of country risk versus the business
  environment ratings, taking into consideration the market growth as expressed by
  the PDI in 2015 versus 2010?
• As a result of answering the above two questions, how would you prioritize
  the BRIC countries in terms of developing a global business
  strategy?

Note: Write this up, integrating your answers in a way
that demonstrates your critical reasoning supporting your prioritization of the
BRIC countries.