In Units 4, 5, and 6 your team will analyze a component of IBM through a case study from Harvard Business School. In this unit, you will complete the third component of the case analysis.
Team Assignment:
1. In Unit 3 you purchased and reviewed the case study for your Team Assignments:
Kanter, R.M. (2009). IBM’s values and corporate citizenship. Harvard Business School Publishing, Product:
308106-PDF-ENG.
2. As a team, discuss the following questions concerning this case:
- Select a social or environmental cause you care about.
- Identify it and prepare a proposal to IBM to show why your cause would be good for IBM.
- Be specific and persuasive as to why IBM should support it.
3. Prepare an eight to ten (8-10) slide PowerPoint presentation for the IBM executives that includes the following:
- Title slide
- Introduction of social or environmental cause you are proposing
- Persuasion and analysis:
- Specific proposal
- Why your cause would be good for IBM
- Be specific and persuasive as to why IBM should support it
- Call to action.
- Reference slide
ScholarMatic: Explanation & Answer
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