Take the 2008 article by Geraldo Ferrer, ‘Sustainability: What does it mean for the
operations manager’ as a starting point and carry out a wider discourse analysis to
evaluate the meanings attributed to the concept of sustainable business practice
References in the text and bibliography to be presented in Harvard style
You can focus on any type of business activity that you would like to specialise in –you do not have to restrict your analysis to operations management
Your report essay should clearly indicate the coding categories you have used in the analysis
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