The Relationship Between Reading and Writing
Discuss selected readings for purpose, audience, structure, andtone.
Determine methods for building rapport between the writer andreader of written
communication.
ASSIGNMENTS
1. Read objectives and welcome.
Read instructor’s bio, and post your own bio.
Due Date: Day 1 [post to the Chat Room forum]
2. Read Appendix A regarding the final project requirements.
3. Read Fundamentals of Writing, Part One: What To Do Before YouStart Writing;
Fundamentals of Writing, Part Two: What to Do When You Are Ready toWrite; and
Fundamentals of Writing, Part Three: What To Do After You’veFinished Writing.
4. Read Keys to Effective Business Communication.
5. Read Social Media Will Change Your Business.
6. Discussion Question 1
Due Date: Day 2 [post to the Main forum]
Post your response to the following: Respond to Social Media WillChange Your
Business at www.businessweek.com/go/08/blog
by addressing the following points:
o For what audience or readership do you think the article waswritten?
o What is the purpose of the article (to entertain, inform,persuade, or a combination)?
Explain your answer.
o How do the writers organize information in the article? Whatpurpose do you think
they had in mind with this structure?
o What is the tone or expressive style of the article? What effectdoes this tone
produce?
Ask for more information regarding areas of disagreement when yourespond to your
classmates’ posts.
7. Discussion Question 2
Due Date: Day 4 [post to the Main forum]
Post your response to the following: Recall a writer with whomyou have felt rapport as
well as a writer with whom you have felt little or no rapport. Whatmade the difference?
Provide suggestions for building rapport between the writer andreaders of written
communication.
Ask for more information as you respond to your classmates’ postsif you are unfamiliar
with the writers mentioned.
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