MAJOR ESSAY II – TAKING IT TO THE PRESSES
Rhetoric 10:003/Swist
Assignment Overview: How did the Protestant Reformation happen? Martin Luther saw
a problem with the Church and took it to the presses. How did the French Revolution
happen? Enlightened men and women saw a problem with the monarchy and took it to
the presses. How will you start a revolution? Well, you know, you got to see a problem
and take it to the presses! Newspapers not only reflect the world as it is, but through
opinion columns and editorials, they show the world as a problem and offer a better
world in its place.
Is that ideal world a fantasy conjured by the magic of some god? Gorgias, the world’s first
professor of rhetoric, knew which god that was, Lady Persuasion, whom a comedian of his
day said “sat upon the lips of Pericles himself.” Through the lips of Pericles an ideal
world of a just, equal and democratic society came closest to its realization. Successful
orators like Pericles have advocated their views in a number of ways to captivate their
audience’s hearts, minds, shields and spears. With your second major essay, it is now
your turn to put those strategies to use!
Your task will be to compose an editorial that 1) identifies a current problem, ranging
from the global to the local level, and 2) advocates a solution to that problem.
To accomplish this task, you must call upon all the rhetorical strategies that have become
familiar to us this semester. Not only does this mean identifying the rhetorical situation
to best make use of logos, pathos and ethos, but also the classical canons of rhetoric that
will make you a true architect of arguments.
The assignment will consist of two parts: the op-ed itself plus a 2-page rhetorical analysis
that shows how you constructed your argument, why you chose the words you chose, and
what appeals you used and how.
Due
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