INTERNATIONAL BUSINESS
PAPER REQUIREMENTS
DR. DENA BATEH
Paper Requirements:
1. Choose from one of the following topics below to be approved by the professor.
2. Type a 10-15page, double-spaced paper using either MLA Citation Method or Footnotes.
At least 10 academic sources must be used.
NOTE: Papers uncited or not cited properly will be penalized. Please refer to the ACADEMIC INTEGRITY STATEMENT on the SYLLABUS as well as Berkeley College’s HONOR CODE.
3. ALL PAPER MUST BE SUBMITTED VIA SAFE ASSIGNMENT AT THE END OF WEEK 9 (AS PER PROFESSOR’S INSTRUCTIONS).
ANY PAPER SUBMITTED LATE WILL RECEIVE A 10% DEDUCTION FOR EACH DAY LATE (WITH A MAXIMUM AMOUNT OF TIME FOR LATENESS).
THE PROFESSOR DOES NOTACCEPT PAPERS VIA EMAIL. IF YOU HAVE DIFFICULTIES SUBMITTING YOUR PAPER VIA SAFE ASSIGNMENT, CALL THE HELPDESK IMMEDIATELY TO CREATE A HELPDESK TICKET. ONCE YOU HAVE THE TICKET NUMBER, EMAIL ONLY THE TICKET NUMBER TO ME.
YOU MUST STILL SUBMIT YOUR PAPER VIA SAFE ASSIGNMENT ONCE THE ISSUE IS RESOLVED.
ONCE AGAIN, I DO NOT ACCEPT PAPERS VIA EMAIL. NO EXCEPTIONS.
Paper Topics
Global Management
Leadership development in a Global context
Skill development for international leadership personalities
Career opportunities of international managers
The impact of multinationals on host countries
Developing effective cross-cultural training seminars
International Marketing
International market entry strategies
Developing of a marketing mix for SME when entering specific international markets
Low budget marketing strategies for SME in their internationalization process
Consumer Behavior Consumer reactions to Western advertising
Consumer behavior in Japan/China/Korea
What luxury value perceptions drive consumers buying behavior in international markets?
Response of young consumers on gender stereotypes of global brands
Developing brand equity in cross-cultural contexts
Business Culture Design management: corporate image / product image of an international company
What are the impacts of gender on management development in different cultures?
Human Resource Management
Expatriate management
Development of IHRM strategies
How to develop competences of foreign employees to achieve the companies´ goals
Internationalization of SMEs
Born Global firms
Internationalization challenges of MSMEs
Which emotional knowledge can expatriates gain during their overseas assignment?
Which emotional knowledge can expatriates gain during their overseas assignment?
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