Week 3 Assignment
- Analyze the e-mail alerts and promotions you have been receiving for the companies you have been following. Do the e-mails follow good direct marketing and e-mail design principles? Are they compliant with the CAN-SPAM act? What changes would you make to these e-mail strategies?
- Analyze the website you are following to determine if the company is using the Internet Is to their full advantage.
- Evaluate a website in terms of how it uses the critical strategy elements of direct marketing to achieve its generic direct marketing strategy goals.
- Discuss the above in your blog.
Don’t forget to submit your assignment.
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