2) What is the relationship between firm effects and
industry effects?

3) Differentiate between a firm’s intended, realized, and
emergent strategies.

4) What are customer-oriented vision statements? Explain
with the help of an example.

5) What are network effects?

6) How do economies of scale and high switching costs act as
entry barriers in an industry?

7) Briefly describe the VRIO framework.

8) What are the drawbacks of using total return to
shareholders and firm market capitalization to measure firm performance?

9) Briefly explain the difficulties in pursuing an
integration strategy.

10) Discuss the pricing options available to a firm pursuing
a cost-leadership strategy.