Tracking Auctions for Dominant Designs
consultant. Consider this situation: Fred Stringer has come up with a new
computer program to help online sellers manage online auctions at sites such as
eBay and others. This computer program is superior to just using a spreadsheet
to track auctions. Fred would like his program to become the dominant design,
but also wants to earn a profit from all his hard work.
Explain the advice you would provide to Fred in terms of
what he can do to meet both of these objectives.
Please provide references in APA format





